123 Mulberry St.

Anytown, CA 96097

(555) 555-1212

emily@anyemail.com

June 1, 2008

Mr. Quincy Peyton

XYZ Company

234 Peyton Place

Anytown, CA 96097

Dear Mr. Peyton:

I enjoyed talking with you at last week's Exchange Club meeting and am writing to follow up on the advertising opportunity I mentioned.

Attached is Supercool Media Company's media kit, as well as the "one sheet" for the back-to-school promotion. This special section in the Aug. 22 edition of Supercool Weekly will highlight local rental properties and property management firms. Both black-and-white and full-color display ads are available in a variety of sizes.

Besides being distributed in newspaper racks around campus and all over the greater Anytown community, this issue will be inserted in students' "Welcome Back Bags" with the full support of Anytown University administration. You will truly be reaching a captive audience. Also, as you can see from the enclosed rate card, Supercool is offering a 15-percent discount for clients who opt to advertise in the special section and at least 12 issues over the course of the semester.

Please let me know if you have any questions about this promotion. I can be reached anytime via cell phone at (555) 555-1212.

Sincerely,

Emily Emerson

enc: media kit with rate card, one-sheet